The Facebook Bluetooth Beacon is a hardware beacon released by Facebook in 2015. The beacon uses a bluetooth connection to communicate with the Facebook app on the user's smartphone, informing it of the phone's location. The technology allows location-specific advertising to be pushed to the user's Facebook feed.

In June 2015, Facebook gave free beacons to a number of businesses in the United States.

See also

  • Bluetooth low energy beacon
  • Eddystone

References



Facebook Bluetooth Beacons » Gadget Flow

Why Your Dealership Needs A Facebook Bluetooth® Beacon Dealers United

Bluetooth Beacons A New Era in Connectivity?

Mit Wlan, GPS und Beacons Facebook macht Foursquare Feuer unterm

Facebook Bluetooth Beacon Packaging on Behance